You Should Add These Negative Keywords to Your PPC Campaign in 2020

In less than a year, we have seen significant shifts in search trends and online behavior that no one could have predicted. With approximately 100,000 businesses permanently closed and thousands more still temporarily closed or limited due to the COVID-19 crisis, it’s understandable that business owners need to trim – or even eliminate – their […]

Understanding the New Google Ads Optimization Score Requirements

Since Google Ads first announced changes coming to its Partners badge program, there has understandably been some backlash to the new requirements. Starting in 2021, new criteria must be met for company performance, spend, and certifications in order to acquire or maintain the Google Ads Partner status. While Google says this is to maintain high […]

Not seeing your ad when you search for your business? Here’s why.

You searched for your business and your ad didn’t show up. Does this mean your ad isn’t running? Is something wrong with your campaign? There are a handful of reasons your ad might not appear in the search results. In most cases, it’s simply because the search engine is doing its job and following the […]

Welcome to the Click Control Marketing Blog!

Hi! And welcome to our blog! The Click Control Marketing team is excited to go beyond 280 characters and share useful information with you and the digital marketing community that will help you reach your business goals. You can expect: Discussions on current digital marketing updates and news Helpful articles about digital marketing Our expert […]